A few quick pointers to get your books out there this Black Friday.
Connections to the worlds of writers and readers is the yardstick for successful writing. This is by no means limited to Facebook, Twitter, and Instagram.
Pinterest has proved a visual platform ideal for authors marketing their books. Additionally, sites such as Authors Den is a valuable promotional website and getting eyes on you the author.
Blogging about authors or influencers you admire is beneficial in opening up to diverse audiences as well as touting bloggers who are keen to blog about you the author and your books.
There are many more platforms on which you could market your wares, as it were. Commaful, and Hello Poetry are other forums I have recently looked at as cites that raise awareness and showcase your talents. Tumblr is another option to consider.
The question is, how many sites do you use when the sky is the ceiling of choice?
Life’s Seasons – A Collection of Short Stories
Souls Collection
Try as many at first, see what’s your best fit and persist with those. The ratio that is palatable as cited by Dalma Szentpaly, from PublishDrive, on the ALLi Poetry Podcast, is the 80-20 rule — to avoid overkill in an already saturated arena, market your books in twenty percent of your posts but be yourself in 80 percent of your posts. Let readers know what you represent, whether you will be their ‘to-go-to person — an authentic influencer.
The paid options are certainly BookBub, Amazon Ads, Kobo, D2D etc. When choosing unknown platforms do your research first to avoid untold losses.
Try, test and then persist.
Happy Marketing, Happy Selling, Happy Reading!
Share your marketing tips in the comment box below or what you might try as a new marketing tool.
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